When you use MIDhelps, the Mississippi Insurance Department knows that you’re trusting us with certain information. We understand this is a big responsibility and work hard to protect your privacy.

MIDhelps is designed to provide you with detailed information to help you understand health insurance and your healthcare benefits. In order to do this, MIDhelps may collect information about the apps, browsers, and devices you use to access the website. We will try to collect only the minimum amount of information needed to meet the purpose of this website.

The information collected may include unique identifiers, browser type and settings, device type and settings, operating system, mobile network information including carrier name and phone number, and application version number. We may also collect information about the interaction of your apps, browsers, and devices with MIDhelps, including IP address, crash reports, system activity, and the date, time, and referrer URL of your request, and your activity on MIDhelps, such as the terms you search for, videos you watch, or your views and interactions with content and ads.

Fostering and maintain the public’s trust is very important to the Mississippi Insurance Department. We appreciate the trust and confidence that you place in us and will use your data to make a better service and user experience for you. The information we collect helps us to provide, deliver, maintain, and improve MIDhelps.

We may use your information to customize your experience with MIDhelps, including providing recommendations and personalized content. Depending on your settings, we may also show you personalized ads based on your interests. For example, if you search for “preventive health services”, you may see an ad for MIDhelps when you’re browsing a site that shows ads served by MIDhelps.

MIDhelps does not share your personal information with companies or individuals outside of the Department and its contractors except with your consent, for external processing in accordance with this Policy, and for legal reasons. We may share non-personally identifiable information with specific partners to collect information from your browser or device for advertising and measurement purposes using their own cookies or similar technologies.

This Policy applies only to MIDhelps. It does not apply to the information practices of other companies that advertise MIDhelps. The Department has the right to change this Privacy Policy at any time without prior notice.